Securing Your Seat at the Retail Table is a IFFI Route to Market event designed to help ingredient suppliers strengthen their relevance and value proposition for food retailers in a rapidly changing retail landscape.
The event opens with an exclusive dinner meeting featuring a keynote speaker with extensive retail experience.
On the second day, participants visit a food company (members only) that has successfully built its route to market through private label solutions.
Overall, the event combines strategic insight with real-life inspiration, helping participants understand how to build stronger retailer partnerships and develop propositions retailers cannot ignore.
What’s in it for me?
As a participant, you will:
- Understand how retailers think, assess value and select suppliers
- Learn the language of retail and consumers, enabling more effective collaboration
- Anticipate key consumer and retail trends shaping the next five years
- Identify marketing strategies that actually drive behaviour, not just awareness
- Gain practical private label insights from a company that has successfully built its route to market
- Strengthen your position with retailers, moving from interchangeable supplier to strategic partner
In short, this event helps you secure a stronger seat at the retail table by turning insight, innovation and collaboration into commercial impact.
