Routes to Market, a Strategic Exchange is an annual summer meeting where members of the IFFI Executive Council come together in an informal and trusted setting to exchange experiences and insights from daily business practice. Held mid-year, the event offers a valuable moment for reflection, peer dialogue and strategic alignment within the IFFI network.
The meeting is particularly relevant for Executive Council members who were unable to join the Executive Council Trip – Strategic Routes to Market, yet wish to actively contribute to discussions around the annual theme “Routes to Market.”
A keynote by an industry expert provides fresh perspectives on routes to market and their broader impact on critical business dimensions such as workforce and talent, market access, raw materials, technology, and knowledge development. The keynote acts as a catalyst for open discussion, helping participants translate strategic ideas into practical implications for their own organizations.
Designed as a highly inspirational exchange, the event supports Executive Council members in understanding how access to capabilities, partnerships and assets can be leveraged to create value and build resilience in an increasingly complex food ingredients industry.
What’s in it for me?
- As an Executive Council member, you will:
- Gain fresh strategic perspectives on routes to market and their impact on your business
- Exchange insights with peers in a trusted, informal IFFI setting
- Translate high-level strategy into practical action for your own organization
- Deepen your understanding of value creation and resilience, driven by capabilities and partnerships
- Stay aligned with the annual IFFI theme, even if you could not attend the Executive Council Trip
In short, this event offers strategic inspiration, meaningful dialogue and actionable insights to help you navigate complexity and strengthen your organization’s market position.
